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MARLEW S.A. PUTS ITS TRUST IN ADVARIS

November 2020

ADVARIS is proud to have gained Marlew S.A. as a customer of the full ADVARIS suite of cable specific software. As one of the leading Argentinian cable manufacturers, Marlew looks forward to partnering with ADVARIS to develop a true smart factory.

Marlew S.A. is a mid-sized family-owned company with over 45 years of experience in the production of electrical cables. It exports not only to its main market of Latin America, but also to Europe and the United States. The products are used in the oil and gas industry, energy production, mining and industry and infrastructure.

In the metropolitan area of Buenos Aires, Marlew has a factory that is going to be replaced with a new modern one on greenfield land, since the company is growing so rapidly. As part of this, the company’s software will also be modernized.

Marlew was in search of a fully integrated system that would replace the previous stand-alone solutions as well as become the foundation for the new factory.   The customer expects that the partnership will save time in terms of designing, preparing, and updating offers, routings, BOMs and QC test specifications. Furthermore, forward-looking production scheduling should improve adherence to deadlines and reduce production costs by minimizing machine downtimes and waste.

After an intensive examination of various providers, Marlew decided in favor of ADVARIS and will now be introducing the entire spectrum of products: Product Data Management (PDM), Manufacturing Execution System (MES), Enterprise Resource Planning (ERP) and Maintenance, Repair and Overhaul (MRO). In particular, the broad range of functions covered and the seamless integration of technology (design), production and logistics tipped the balance. Marlew considered it critical that ADVARIS has supplied mature industry solutions for the cable industry, but nonetheless has enough flexibility for customer-specific adaptations.

“We look forward to working with ADVARIS as we take this critical step towards the modernization of our production. The combination of industry-specific software and flexible design options is exactly what we have been searching for.” Andrés Pablo Marino, Managing Director of Marlew S.A.

ADVARIS is an international software and consulting company. Being in the marketplace for more than 20 years, ADVARIS is best equipped with an experienced team of specialists in the fields of manufacturing execution systems (MES), plant maintenance (MRO), product data management, and enterprise resource planning in the wire and cable industry. Headquartered in Bruchsal, Germany, the branch offices in the USA and India provide their customers with around the clock support worldwide.

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